{"id":36684,"date":"2025-04-25T10:35:04","date_gmt":"2025-04-25T08:35:04","guid":{"rendered":"https:\/\/vintel-itk.com\/?p=36684"},"modified":"2025-05-07T13:10:10","modified_gmt":"2025-05-07T11:10:10","slug":"masseria-altemura-where-terroir-and-innovation-meet-to-create-resilient-viticulture-2","status":"publish","type":"post","link":"https:\/\/vintel-itk.com\/en\/blog\/masseria-altemura-where-terroir-and-innovation-meet-to-create-resilient-viticulture-2\/","title":{"rendered":"Masseria Altemura: where terroir and innovation meet to create resilient viticulture"},"content":{"rendered":"\n

The Masseria Altemura estate<\/strong><\/h2>\n\n\n\n

Nestled in the heart of Puglia, in the south of Italy, Masseria Altemura<\/a> lies halfway between two seas, enjoying cool sea breezes from the Ionian and saline air the Adriatic.<\/p>\n\n\n\n

The estate, acquired by the Zonin1821<\/a> group in 2000, covers 140 hectares of vineyards set in a unique terroir.  The soils, a blend of rock and clay, paired with a Mediterranean climate\u2014hot, dry summers and mild winters\u2014create the perfect environment for high-quality viticulture. The estate hosts a variety of prestigious grape varieties, including local gems like Aglianico and Primitivo.<\/p>\n\n\n\n

Since 2005, the estate has been under the watchful eye of Antonio Cavallo, the vineyard manager and winemaker. A native of Puglia with a degree in Agricultural Sciences from Bologna, Antonio brings a no-nonsense mix of traditional know-how and scientific curiosity to his work. \u201cMy goal<\/em>,\u201d he says, \u201chas always been to let the native varieties speak for themselves\u2014while giving them the right tools to do it.<\/em>\u201d explains Antonio \u201cIt\u2019s about taking everything into account: from the climate and soil to the style of wine \u2014every detail guides our decisions in the vineyard<\/em>.\u201d<\/p>\n\n\n\n

Antonio gives us a picture of the estate vineyards: \u201cAround 70% of the vineyards are planted with reds, with Primitivo making up about half of our production. We also grow Aglianico and Malvasia Nera. For white grapes, we have Malvasia, Fiano, Moscato, and Falanghina.<\/em>\u201d Yields vary depending on the variety: “For Primitivo, we are around 70-80 quintals per hectare, while for Fiano and the ros\u00e9 production, yields are a bit higher, around 110<\/em>.”<\/p>\n\n\n\n

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  “My goal, has always been to let the native varieties speak for themselves\u2014while giving them the right tools to do it<\/em> “.<\/p>\n<\/blockquote>\n\n\n\n

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The Masseria Altemura estate<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

A changing climate<\/strong><\/h2>\n\n\n\n

Like many growers across southern Europe, Antonio has watched the local weather patterns slip out of sync. \u201cRain is coming at the wrong times, and it\u2019s not just a few days\u2014it\u2019s entire seasons that look nothing like they used to<\/em>,\u201d he says. Take spring 2023, for example:  humid, wet, and unpredictable, it ushered in one of the worst downy mildew seasons in recent memory of the region, which is not usually exposed to high disease pressures. \u201cBut luckily we were not affected<\/em>\u201d Antonio says \u201cWe were prepared. We acted fast, monitored closely, and protected the fruit<\/em>.\u201d<\/p>\n\n\n\n

Warmer winters are also accelerating vine growth. \u201cThis year Moscato budded in early March<\/em>,\u201d he says  \u201cand within two weeks we were at two leaves. This precocity makes vines vulnerable to spring frost damage\u2014a risk that used to be rare here<\/em>.\u201d<\/p>\n\n\n\n

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\u00ab This (phenological) precocity makes vines vulnerable to spring frost damage\u2014a risk that used to be rare here.<\/em> \u00bb<\/p>\n<\/blockquote>\n\n\n\n

An irrigation strategy tailored to each variety<\/strong><\/h2>\n\n\n\n

According to Antonio, the key to resilience is precision. Masseria Altemura uses a drip system which is triggered only when vines are exposed to real water stress\u2014what is called \u2018rescue irrigation.\u2019 It\u2019s a system designed for a region where the dry, hot summers can quickly turn punishing. \u201cThe idea isn\u2019t to irrigate routinely<\/em>,\u201d he explains, \u201cbut to act when the vines actually need it\u2014and in a way that fits the character of each variety<\/em>.\u201d<\/p>\n\n\n\n

The Mediterranean climate\u2014with its long, dry, and sun-soaked summers\u2014offers both a challenge and an opportunity for viticulture. In the ripening season, when rainfall is scarce, irrigation becomes not just a support, but a strategic tool. \u201cAt that point, the vines rely almost entirely on us<\/em>,\u201d says Antonio. \u201cAnd that means we can adjust irrigation to obtain a certain wine style<\/em>.\u201d<\/p>\n\n\n\n

At Masseria Altemura, irrigation isn\u2019t about simply quenching thirst\u2014it\u2019s a fine-tuned balancing act. Strategies are tailored to each grape variety, guided by the wine style they aim to achieve and informed by weather patterns and lessons from previous harvests. \u201cIf one year we ended up with overly tannic musts or yields that were too low, the following season we make adjustments to ease a bit more the water stress<\/em>,\u201d Antonio explains.<\/p>\n\n\n\n

Precise water management is essential\u2014not only to maintain the vine\u2019s vegetative balance, but to shape wine style itself. \u201cEvery variety reacts differently to water, to stress, to the rhythm of the season\u201d Antonio emphasizes. \u201cUnderstanding the water behavior of each variety is key to striking the right balance between vigor and ripening, and create good wines<\/em>\u201d.<\/p>\n\n\n\n

Over time, they\u2019ve built detailed irrigation profiles for each grape. For example, white varieties are protected from excessive water stress to preserve their freshness and minerality. \u201cFor reds, we can stress a bit more, but it depends<\/em>,\u201d he says. \u201cNegroamaro, for example, has very little resilience to drought\u2014once it\u2019s stressed, it hardly recovers. So, we make sure it never crosses that stress threshold. Primitivo, on the other hand, has delicate skins, so we pay very close attention not to water in excess in the last two weeks before harvest, to avoid berry splitting<\/em>.\u201d<\/p>\n\n\n\n

\u201cEverything comes back to knowing how each variety behaves under pressure,\u201d Antonio adds. \u201cThat knowledge is what lets us guide the vine\u2014and the wine\u2014in the right direction<\/em>.\u201d<\/p>\n\n\n\n

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\u00ab Understanding the water behavior of each variety is key to striking the right balance between vigor and ripening, and create good wines.<\/em> \u00bb<\/p>\n<\/blockquote>\n\n\n

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The Masseria Altemura vineyards<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n

From manual to digital<\/strong><\/strong><\/strong><\/h2>\n\n\n\n

Such precision might seem difficult to achieve, but for years, the estate has been fine-tuning its water management practices with monitoring tools like the pressure chamber. This device measures leaf water potential\u2014the pressure needed to draw water from a leaf\u2014providing a direct indicator of the vine\u2019s hydration status. Unlike soil moisture sensors, this method offers a plant-centered perspective, especially valuable in viticulture. Yet, it\u2019s a technique that demands experience and manual effort, requiring daily dedication to maintain consistent monitoring.<\/p>\n\n\n\n

\u201cWhen I first arrived in 2005<\/em>,\u201d Antonio recalls, \u201cgiven the size of the estate, measuring leaf water potential throughout the summer meant having one person working full-time for three straight months<\/em>.\u201d<\/p>\n\n\n\n

That\u2019s why, since 2018, the estate has adopted Vintel\u00ae<\/a>, a decision support system for precision irrigation. Vintel\u00ae offers daily simulations and forecasts of leaf water potential, making vineyard monitoring more accessible and strategic. From the beginning, it proved to be an ideal partner for Masseria Altemura\u2019s approach. The platform is powered by multifactorial agronomic models that consider soil, climate, grape variety, and winemaking objectives, tailoring its recommendations accordingly.<\/p>\n\n\n\n

Thanks to this integration, the estate now benefits from highly accurate water stress forecasts, drastically reducing the need for manual measurements. The result is a streamlined, time-efficient process that doesn\u2019t compromise on quality.<\/p>\n\n\n\n

\u201cToday, thanks to Vintel\u00ae, we can simulate and forecast leaf water potential with precision<\/em>,\u201d Antonio explains. \u201cWe only use the pressure chamber to confirm the data. It lets us work more efficiently\u2014and with greater peace of mind<\/em>.\u201d<\/p>\n\n\n

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The Masseria Altemura estate offers local wines.<\/em><\/figcaption><\/figure>\n<\/div>\n\n\n
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\u00ab Today, thanks to Vintel\u00ae, we can simulate and forecast leaf water potential with precision [..] . It lets us work more efficiently\u2014and with greater peace of mind.<\/em> \u00bb<\/p>\n<\/blockquote>\n\n\n\n

Innovation, Sustainability, and Terroir<\/strong><\/strong><\/h2>\n\n\n\n

Masseria Altemura stands as a prime example of how thoughtful agronomic management and innovation can meet today\u2019s viticultural challenges\u2014enhancing the potential of a unique terroir while ensuring sustainability and resilience.<\/p>\n\n\n\n

That path, however, hasn\u2019t always been smooth. \u201cIn the beginning, there was a lot of trial and error,<\/em>\u201d Antonio admits. \u201cIt took time and effort to calibrate the DSS, to define irrigation strategies and the water response profiles of each variety<\/em>.\u201d<\/p>\n\n\n\n

And each year, the challenge begins anew.  As climate patterns shift and conditions evolve, strategies must be constantly reassessed. What worked one year may no longer apply the next. But at Masseria Altemura, years of field experience, combined with a data-driven approach, have shaped a resilient and adaptable system\u2014one that not only navigates uncertainty but showcases the full potential of Apulian viticulture.<\/p>\n\n\n\n

Today, thanks to Vintel\u00ae\u2019s predictive power, Antonio can finally step away from the vines for a few days, even during the peak of summer. A short break, perhaps, but one that was once unthinkable.<\/p>\n\n\n\n

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Contact us now and ask for a demo!<\/h3>\n\n\n\n
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I want a demo<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
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<\/div>\n","protected":false},"excerpt":{"rendered":"

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